• And When the Snow Falls, Experience Matters Most

    As the seasons change, so to do the conditions that tree care professionals work in. In the coming weeks, when the snow starts to fall and conditions get slick, the International Society of Arboriculture (ISA) reminds us that it is critical that tree care be performed by someone certified and experienced. In cold, wet, and […]

  • Seasonal Tips: What to look for when the leaves fall

    “Love the trees until their leaves fall off, then encourage them to try again next year.” – Musician/Author Chad Sugg Chad Sugg has the right idea of why we should admire trees, especially in the fall. But strengthening a tree’s health involves much more than simply loving it. Trees need winter protection and care, even […]

  • Green industry opens the door for careers in arboriculture

    Who says work can’t be fun? American Tree Experts is always looking for great people to join our team. Dean Ziemienski is a third-generation arborist at American Tree Experts. For anyone thinking about a career in arboriculture, he says, “Where else can you truly enjoy the outdoors, stay in great shape and help the environment?” […]

  • What’s wrong with my tree? The Japanese beetle invasion

    The Summer of 2017 has been a busy one for tree experts tracking Japanese beetles, and this year the pests have left behind quite a path of destruction in Southeast Wisconsin. Do you have rose bushes, linden, crabapple, or birch trees? Japanese beetles show up when the temperature rises from mid-June to August, feeding on […]

  • Stay safe, call an expert

    There are a number of things homeowners can do to help care for their trees. Fertilization, watering, and mulching are all popular DIY techniques that can get you out of the house and help keep your yard looking its best. But there are times when it is best to call in an expert – especially […]

  • Your ash trees are under attack!

    Time is running out. The only ash trees left standing in a few years will be the ones that have been protected against Emerald Ash Borer (EAB). It can be difficult to identify an ash tree or if an ash tree has been infested with EAB. That is why we ask you to call us […]

  • Mulch trees…but not too much!

    Residential landscapes can be harsh environments for trees. One of the best ways to keep your trees healthy is to add mulch. Mulch helps stabilize and create a natural environment for tree growth. It controls weeds and curbs the spread of tree diseases, and a properly applied layer of mulch also keeps the lawnmower and […]

  • ATE Spotlight on Ben Richards

    Ben Richards is manager of ATE’s Plant Health Care Division, an ISA Certified Arborist, Certified Tree Care Safety Professional and a Certified Pesticide Applicator. He graduated in 2007 with an associate’s degree in urban forestry from Mid-State Technical College in Wisconsin Rapids. What is your role/title at ATE? I manage plant health care operations and […]

  • Girdling Roots

    While many of us look up to recognize the beauty of tree foliage, what happens at the base of the tree is also key to maintaining good health. Trees planted too deeply in soil can develop what’s known as girdling roots. This happens when the roots encircle or “girdle” at the base and greatly reduce […]

  • Choose the right tree, plant in the right place

    Ever wonder how trees grow so majestic and mature? “Right tree, right place” takes some thoughtful planning. To begin, the biggest decision you’ll make is what tree to buy and where to plant it, so here are a few things to consider: A tree can impact the climate around a home. Shade trees offer cooling […]